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Health care product publicity is a conscience live, but also a technical live

   Release date: 2022-10-15     Hits: 181    Comment: 0    
Note: If you quarrel with someone and say I am mad and I beat you, this is a common situation in life, there is nothing wrong
 If you quarrel with someone and say "I am mad" and "I beat you", this is a common situation in life, there is nothing wrong with it.
 
Under normal circumstances, no one would believe that you would die of anger, let alone murder.
 
Is there a problem with speaking such a language? Yes, because if you tell your doctor that you need treatment because you're "pissed off," the doctor will assume that "pissed off" is a false claim because you're still alive and well (or at best, have the factors that cause your illness).
 
 
And if something happens to the person you quarrel with, the police will get in trouble with you, because you said "I beat you to death", which will be used as evidence against you.
 
The same is true for health products:
 
Bought health care products, the family casually asked "What disease is this medicine treating?"
 
When friends gathered, someone took out a liver protection product, said, "Eat it, you can drink it."
 
These are all familiar and well-ordered languages.
 
However, such a statement, when made public, is illegal.
 
There is an interesting field of study in linguistics called context. It refers to the environment and state in which the person is speaking. Behind it is a series of psychological, cultural and social scenes.
 
The narrow sense of context has the greatest impact on the understanding and expression of language. The same sentence, uttered by the same person on this occasion, may have a different meaning than uttered by the same person on another occasion;
 
The same meaning may be spoken in a different language to one object on this occasion than to another object on the same occasion.
 
The broad context also has a great influence on the understanding and expression of language. For example, when a person speaks in a rough voice, there are several possible situations:
 
(1) have an opinion on the other party;
 
(2) You have just been angry and you are still in a bad mood.
 
(3) personality, language habits are such; And so on. Which kind of meaning it is needs to be understood according to the broad language environment.
 
 
Therefore, when judging the claims about health products, the additional condition of context cannot be lost.
 
In marketing the products, for example, enterprises should have said a product "reduce the risk of certain disease", but said the "prevention of disease" in that case, in accordance with the laws and regulations, public claims health products to prevent diseases, affirmation is illegal, but tell the main reason for such claims, made no stranger of consumers may be enterprises, want to say a few words of grounding someone gas, Or it could be that in the midst of a heated interaction, the preacher gets passionate and rambles on.
 
Understanding the context of this scene, we should have a more complete understanding of the false propaganda of health care products and a more profound understanding.
 
As a regulator, to judge the illegal publicity of health care products, we should stand at a higher level and view the publicity of health care products correctly. Understand this illegal propaganda is not careful black market awareness, the wording of individual sentences or the whole nonsense.
 
Because of the context element, at least some illegal propaganda can be punished lightly.
 
As an enterprise, when buying products, we should always tighten the string of law-abiding, always remember the context of our words, and always understand which words can be said and which words cannot be said.
 
 
Enterprise product promotion is to advertise, not neighborhood chatter. Keep your mouth shut. With a sense of evidence, always aware that the speech will be in black and white for the camera, publicity will be much more disciplined.
 
As a consumer, while improving the health group, we should understand the truth of listening to the sound and listening to the sound of gongs and drums. Looking at the context, we should be able to distinguish which are the false propaganda of enterprises with deceptive components.
 
Then when listen to "angry me" "I beat you" such mouth spit lotus like, laugh it off.
 
Health care product publicity is a conscience live, but also a technical live.
 
It is not realistic to make people speak the language in the right context, and regulators and consumers listen to and judge product claims in the right context. It can be done through hard work and collective governance.
 
Reward
 
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